The Outlier

 

You are the outlier, the outsider, the exception.

You belong, yet you are set apart.

You don’t follow the crowd. You run to the beat f your own drum. Which inspires many to follow.

Your commitment to being true to yourself doesn’t always win you friends. Yet you spend little time worried about your enemies.

Instead, you focus on the challenge before you and run your race with honour.

Being an outsider doesn’t faze you.It only spurs you forward.

You take pride in your heritage especially if you’re an immigrant or neophyte to a new country, industry or social group.

You’re not ashamed of where you’ve come from. 

You take hold of your past and heritage and weave it into your story and brand, tapping into priceless history.

You embrace it and proceed to make it relevant and aspirational for all.

Think on it.

(Please note the Firebrand DNA archetypes are meant to be unpretentious whilst at the same time inspiring and emboldening your calling. However they come with a caveat. Hold onto them lightly and don’t let them become a source of pride lest they turn into caricatures and hollow stereotypes. You have been warned :-)

 
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